THE POWER OF TOUCH

ROGERS' AD CAMPAIGN

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Another project done through Rogers, Wireless Express.  These are two examples of different designs done for the same campaign.  Rogers was launching some new touch screen phones (there were fewer of these babies then, and a lot more slide phones with keyboards).

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These two designs were done by the team, two different directions we were playing with. Ultimately, the bottom is what we went with for the campaign, but I've never stopped loving the use of typography to create the image of two hands touching.

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The last picture is of flyers I designed to accompany the larger pieces.